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CALMED

Branding

Calmed is a brand of medicinal cannabis drops that combines scientific precision with botanical care. The visual identity was developed to reflect this duality, balancing therapeutic credibility with a calm, natural aesthetic.

The logo features a hexagon, subtly referencing molecular structures, combined with an illustration of a cannabis plant that introduces an organic, botanical element. The elegant serif typography reinforces a sense of trust and refinement, while the pastel green palette conveys softness, wellbeing, and balance.

The result is a clean, sophisticated brand that feels both modern and grounded — perfectly suited for a product at the intersection of science and nature.

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